For the second year in a row, over 300 city, county, and state government social media enthusiast gathered in Reno, Nevada for the Government Social Media Conference (GSMCON).

The Importance of Planning

Learn about the importance and how we create and Editorial Calendar for Georgia.gov.

Collaboration for the Win

A new community has developed for local government social media managers.

Social Media: Have a Plan

Learn what not to do on social media from Jon Favreau's character, Carl Casper, in the 2014 movie Chef.

Similarities Between UX and Social Media

Who knew user experience research could translate to social media?

A Room Full of Leslie Knopes

What happens when you put 365 local government social media managers into one room?

The Pertinence of Social Media in Government

Should government really be on social media? Don't the costs outweigh the benefits?

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Join me on my journey of expanding my skill sets by becoming more than just a writer.

Guide to Negativity

Negativity ain't fun. So let's learn how to use it! Check-out my formula to handling negativity on social media.

Stories Your Data Tell on Social Media

As you run a social campaign, you'll want to gather feedback to find out how you're doing. Enter analytics tools.